Pharrell Williams has become a bit of a prince in the fashion industry. Thanks to an epic seal of approval from the legendary Karl Lagerfeld, as well as his own killer sense of style, Williams has become an icon, attending parties and runway shows left and right. He’s even got his own sustainable clothing initiative, which is made from recycled materials from the ocean. But today, he makes a bit of fashion history: Williams is the first male to front a Chanel handbag campaign, ever.
Williams and Chanel go way back. Actually, he rounds out the squad that is the brand’s faces du moment: Lily-Rose Depp, Kristen Stewart, and Cara Delevingne. Williams was the surprise celebrity guest model when he walked in its Métiers d’Art show in Paris last December, which saw him decked out in pearls, a Chanel brooch, tweed coat, and a yarmulke. And, he starred alongside Delevingne in Chanel’s pre-fall “Paris-Salzburg” campaign, which included a video of the two singing and dancing. He’s been known to rock the French label on the red carpet and in the streets, too.